
Value & Cost Comparison: The Dynamics 365 Marketing Sherpa Program vs. a Full-service Implementation
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What is the Dynamics 365 Marketing Sherpa program?
The Dynamics 365 Marketing Sherpa Program is meant to be a jumpstart to a company’s CRM implementation.
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Workshop Sessions to teach Dynamics 365 for Marketing 
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Weekly coaching sessions to help your company be successful in a self guided implementation with the focus on: 
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Following best practices 
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Guiding conversations to ensure that each organization is focusing on meeting business objectives 
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Weekly open office hours for all Sherpa community participants to ask questions/receive consulting specific to your processes and implementation
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Lead Generation 
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Lead Scoring 
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Form Captures 
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Customer Journey 
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Customer Voice Surveys 
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Transactional Real-time Marketing Customer Journeys 
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​Data driven triggers 
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Integrations 
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LinkedIn 
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Facebook 
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Google Ads 
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Dashboarding (Data Visibility) 
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Limit of 6 people per company
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How much does the Dynamics 365 Marketing Sherpa Program cost? $12,500
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How long does the Dynamics 365 Marketing Sherpa Program last? 6 weeks
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What you get: Your team is trained with skills to utilize a Dynamics 365 Marketing to meet your organizations marketing needs.
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Interested in talking with a guide?
Click on the button below, fill out the form, and set up an appointment:
What is a Full-Service
Dynamics 365 Marketing Implementation?
A full-service Dynamics 365 Marketing engagement is completely custom to each company based on your needs.
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Full Discovery Assessment and Scope of Work to determine what your company needs/wants to achieve and how Dynamics 365 Marketing is going to get you there 
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Business Process Consulting - helping businesses improve their operational efficiency, productivity, profitability, and customer satisfaction by analyzing, designing, and implementing optimized business processes to meet organizational objectives 
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JourneyTEAM works with you to deliver a solution that will meet your business objectives 
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Lead Generation 
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Lead Scoring 
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Form Captures 
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Customer Journey 
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Customer Voice Surveys 
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Transactional Real-time Marketing Customer Journeys 
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Data driven triggers 
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Integrations 
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LinkedIn 
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Facebook 
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Google Ads 
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Dashboarding (Data Visibility) 
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How much does a Full-service Dynamics 365 Marketing project cost? Projects start at ~$25K
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How long does a Full-service Dynamics 365 Marketing implementation last? Completely custom to your timeline needs
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What you get: Extensive training and setup to create customized solutions for your unique organization. Your team is equipped to get the most out of your new Dynamics 365 Marketing system.
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Interested in a pricing estimate quote?
Click on the button below, fill out the form, and get all your questions answered:
Deeper Dive into the Dynamics 365 Marketing Sherpa ProgramÂ
There are 4 main areas covered in a Sherpa Program:
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1. Individualized Project Implementation Planning
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Personalized Customer Objectives Planning - "This is where we are going" discussion
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Marketing Plan
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Dynamics 365 Marketing Environment Install
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Marketing Setup (Installation, licensing, default settings)
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Subscription center
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Consent/GDPR

Together we work through the below items to ensure that there is a plan for creating and managing individual backlogs, requirements, architecture, integrations, training, and release management. Material and classes to cover all of the necessary/basic features of Dynamics 365 Marketing.
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